Monthly Archives: March 2015

Amazon launches dedicated STEM toy store – TechCrunch

Amazon announced this morning the launch of a new store on its site dedicated to the sale of STEM toys and games. The store will carry a variety of items for children of all ages, according to the retailer, which aim to encourage children to develop skills in science, technology, …

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Breaking into China’s toy market isn’t easy, Mississauga company learns

Graeme Bissett of Tech4Kids.Kevin Van Paassen/The Globe and Mail It is difficult to establish a foothold in the Chinese toy market, even when you are already manufacturing your products in factories in China. Just ask Tech 4 Kids Inc. The Mississauga-based company designs its toy line, which includes soft and …

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Once unique, LeapFrog has rivals in the educational toy market

One weekday afternoon, Flora Bojadziev, a chef from Harlem, drove a Toys “R” Us in Manhattan. She was looking for educational toys for her 2.5 year old son, who plays with his iPad. But she balked at spending $ 130 on LeapFrog’s LeapPad Ultra XDi, an educational tablet for kids, …

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