Monthly Archives: July 2019

The toy industry will not disappear but will coexist with online games: Lokesh Kataria, Mattel

Mattel, known for its lines such as Barbie, Fisher-Price and Hot Wheels, is looking to expand its presence in India. The brand recently launched Hot Wheels Monster Truck in the country. exchange4media talks to Lokesh Kataria, Head of Marketing at Mattel India, about the launch, their expansion plans, market scenario …

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