Monthly Archives: October 2019

The Health of the American Toy Industry • The Toy Book

The remainder of 2019 should see a reversal of negative sales trends. by JULI LENNETT, Vice President, Industry Advisor, American Toys, The NPD Group Year-to-date through June, the entire U.S. toy industry saw retail sales drop from $705 million to $7.5 billion, down 9%, according to NPD Group’s Retail Tracking …

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