Global Toys Market Size, Share, Overview and Prospects

Considering the economic change due to COVID-19 and the influence of the Russian-Ukrainian war, the global toy market is expected to reach US$88020 million by 2028 from around US$67630 million in 2022, at a CAGR of 4.5% in 2023 and 2028 .Major global toy players in the world include LEGO, Mattel, Hasbro, Bandai, MGA Entertainment, Tujia Tomei, TAKARA TOMY, etc. The top six global manufacturers hold a share of over 34%. Major players are mainly located in Europe, North America, China and Japan. In terms of products, activity toys are the largest segment with a share of over 43%. In terms of application, the largest application is for 6-8 year olds, with a share above 40%.

Los Angeles, USA, October 2022, – The research study presented here is a brilliant compilation of different types of analyzes of critical aspects of the global toys market. It sheds light on the expected growth of the global toys market over the forecast period. With SWOT analysis and Porter’s Five Forces analysis, it gives an in-depth explanation of the strengths and weaknesses of the global Toys market and the various players operating within it. The report authors have also provided qualitative and quantitative analyzes of several microeconomic and macroeconomic factors impacting the global toys market. In addition, the research study helps to understand the changes in the industry supply chain, manufacturing process and cost, sales scenarios and global Toys market dynamics.

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Each player studied in the report is profiled considering their production, market value, sales, gross margin, market share, recent developments, and marketing and business strategies. Besides providing an in-depth study of the global toys market drivers, restraints, trends and opportunities, the report offers individual and detailed analysis of important regions such as North America, Europe and Asia -Peaceful. Additionally, significant segments of the global toys market are studied in detail with emphasis on their market share, CAGR, and other vital factors.

Key Players: LEGO, Hasbro, Vtech, Mattel, McDonald’s, Bandai, TAKARA TOMY, MGA Entertainment, JAKKS Pacific, Gigotoys, Melissa & Doug, Simba-Dickie Group, Giochi Preziosi, PLAYMOBIL, Ravensburger, Leapfrog, Spin Master, MindWare, Safari , BanBao , Guangdong Loongon , Goldlok Toys , Alpha Animation and Culture , POP Mart ,

Type Segments: Activity Toys , Games & Puzzles , Construction Toys , Dolls & Accessories , Outdoor & Sports Toys , Others ,

Application segments: Under 6 years old, 6-8 years old, 9-11 years old, Over 11 years old,

Regional sectors

Industry Overview: The first section of the research study covers an overview of the global toys market, market status and outlook, and product scope. Additionally, it provides highlights of key segments of the global toys market i.e., regional, type, and application segments.

Competitive Analysis: Here, the report sheds light on significant mergers and acquisitions, business expansions, product or service differences, market concentration rate, global Toys market competitive status, and market size by actor.

Company Profiles and Key Data: This section deals with company profiling of leading players in the global Toys market on the basis of previously mentioned revenue, products, activities, and other factors.

Market Size by Type and Application: Besides offering an in-depth analysis of the global toys market size by type and application, this section provides a study on major end-users or consumers and potential applications.

North America Market: Here, the report explains the development of North America market size by application and player.

European Market: This section of the report shows how the size of the European market will change over the next few years.

Chinese Market: It gives an analysis of the Chinese market and its size for all the years of the forecast period.

Rest of Asia-Pacific Market: The Rest of Asia-Pacific market is analyzed here in detail on the basis of application and player.

Central and South America Market: The report explains the evolution of the Central and South America market size by player and application.

MEA Market: This section shows how the MEA market size will change over the forecast period.

Market Dynamics: Here, the report discusses drivers, restraints, challenges, trends, and opportunities of the global toys market. This section also includes analysis of Porter’s five forces.

Research Findings and Conclusion: It gives powerful recommendations to new and established players to secure a position of strength in the global toy market.

Methodology and Data Source: This section includes list of authors, disclaimer, research approach, and data sources.

Main Drivers and Obstacles

The high impact factors and renderers have been studied in this report to help readers understand the overall development. Additionally, the report includes constraints and challenges that can act as stumbling blocks in the players’ path. This will help users to be attentive and make informed decisions related to business. Specialists also focused on future business prospects.

COVID-19 and analysis of the influence of the Russian-Ukrainian war

Readers of the section will understand how the toy market scenario has changed across the world during the pandemic, post-pandemic and Russian-Ukrainian war. The study is carried out keeping in mind the changes in aspects such as demand, consumption, transportation, consumer behavior, supply chain management, export and import and the production. Industry experts have also highlighted the key factors that will help create opportunities for players and stabilize the overall industry in the years to come.

Reasons to buy this report

This report will help readers understand the competition within the industries and the competitive environment strategies to improve profit potential. The report also focuses on the competitive landscape of the global toys market, and presents in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operational situation. , expansion and acquisition. etc of key players, which helps readers to identify key competitors and deeply understand the competition pattern of the market.

This report will help stakeholders understand the status and trends of the global toy industry and provide them with insights on key market drivers, restraints, challenges, and opportunities.

This report will help the stakeholders to better understand the competitors and acquire more information to strengthen their position in their businesses. The competitive landscape section includes market share and ranking (by volume and value), competitor ecosystem, development, expansion, and acquisition of new products.

This report stays up to date with the integration of new technologies, features and the latest market developments

This report helps stakeholders understand the influence of COVID-19 and the Russian-Ukrainian war on the toy industry.

This report helps stakeholders better understand which regions to target in the world

This report helps stakeholders better understand end-user perception of Toy adoption

This report helps stakeholders to identify some of the key market players and understand their valuable contribution

Answers to key questions

What will be the size and CAGR of the global toys market in the next five years?
Which segment will lead the global toys market?
What is the average manufacturing cost?
What are the key business tactics adopted by the top players in the global Toy market?
Which region will capture the lion’s share of the global toys market?
Which company will dominate the global toys market?
Research Methodology

QY Research uses reliable primary and secondary research sources to compile its reports. It also relies on the latest research techniques to prepare highly detailed and accurate research studies such as this one. It uses data triangulation, top-down and bottom-up approaches, and advanced research processes to produce comprehensive, industry-leading market research reports.

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This press release was published on openPR.

About Lola C. Chapman

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