Toy industry bets on Licensing Expo 2022 as exhibitors make plans for Las Vegas • The Toy Book

Source: Licensing Fair

The American toy industry is rolling the dice and placing bets for big payouts in Las Vegas this year.

Licensing Expo – the world’s largest licensing trade show – will return to the Las Vegas Strip May 24-26, 2022 when Informa Markets and Licensing International open their doors and bring the licensing community together at the Mandalay Bay Convention Center (MBCC) after two – year, pandemic-fueled break.

The organizers say the toy book that more than 170 exhibitors are already booked for the show and that the growing list covers all major categories. The toy industry is well represented with leading companies including ADK Emotions NY (Beyblade), Crayola, Funko, Hasbro, Jazwares, LEGO, Mattel, MGA Entertainment, NECA, The Pokémon Co. International, Spin Master, WHP Global (Toys “R” Us), and many others who have already reserved booth space.

Over the past month, over 40 new companies have joined the lineup which spans toys, sports, games, entertainment, corporate brands, artists and more.

“Licensing Expo returns in person for the first time since 2019, and the excitement within the industry is palpable,” said Anna Knight, senior vice president of licensing, Informa Markets. “This is a critical time in the calendar for brands, manufacturers and retailers – they arrive with pen in hand ready to sign new deals and discover the new trends that will line their shelves for years to come, but also to reconnect in person perhaps for the first time since the pandemic.

Source: Licensing Fair

List of exhibitors for Licensing Expo 2022 (as of 3/10/2022)

  • 9 marks of history
  • Abyss Corp
  • ADK Emotions NY Inc.
  • American Mensa
  • Amparin, SA de CV
  • Animation magazine
  • Ansada Licensing Group, LLC
  • Art Mark Studios
  • Artestar
  • ARTSHINE
  • BANDAI NAMCO Entertainment America Inc.
  • Brands Banijay
  • Barry & Jason Games and Entertainment
  • BBC Studios
  • bCreative
  • BigFoot 4×4 Inc.
  • Boss Industries / Blue Sphere, Inc.
  • Bottle Dezign Corp.
  • brainbase
  • Brand activation consulting
  • brand center
  • Liaison with the brand, Le
  • Brandgenuity LLC
  • Bravado
  • BuzzFeed
  • Candlewick Press Inc.
  • CAPCOM USA, Inc.
  • Cartotecnica Sinigaglia
  • Cloudco Entertainment
  • Crayola Properties
  • Creative Licensing Company
  • Crunchyroll
  • Curtis license
  • Cyber ​​Group Studios
  • DAG Worldwide LLC
  • Dark Horse Comics
  • Reliable Solutions, Inc.
  • design more
  • Dimensional Mark Group (DBG)
  • Dorna Sports SL
  • Dr. Seuss Enterprises
  • Edgar Rice Burroughs, Inc.
  • Elly Lu LLC
  • Epic rights
  • Epic Story Media
  • Beyond the Falcon
  • Firefly brand management
  • Flowhaven Oy
  • Fox Chapel Publishing
  • Frida Kahlo
  • Funko, LLC
  • Galaxy Glister
  • Games Workshop
  • Geekify, Inc.
  • Gelsinger Inc Licensing Group
  • Genius Brands International
  • Gesner Marketing & Management Inc
  • Giordano Studios / Greg & Company
  • Global marketing
  • Chespirito Group
  • H3 Sports Equipment
  • Hasbro, Inc.
  • Highlights for Children’s Licenses, LLC
  • Incanto Production Corporation
  • International first innovation
  • Jazzware
  • Jewel Branding & Licensing, Inc.
  • Joester Loria Group
  • JPatton
  • King Features Syndicate, Div.
  • KOCCA
  • Lauren Roth Art
  • The LEGO Group
  • Legendary Entertainment
  • LEONHARD KURZ Stiftung & Co. KG
  • Licenses Matter Worldwide
  • The license works!
  • Limit Out LLC
  • Lincoln Design Co.
  • Lisa Marks Associates, Inc. (LMA)
  • LMCA – ProdigyWorks
  • Mattel, Inc.
  • Maui and son
  • Thank you bv
  • Merry Makers, Inc.
  • MGA Entertainment
  • MGM Studios
  • Mitchell Black Wallpaper
  • MO 1975 LLC
  • Mondo TV
  • Monster City Studios
  • Moonbug Entertainment
  • Moxie & Company, LLC
  • Mr Puppy Productions LLP
  • MyMediaBox
  • NECA
  • New Game Productions, Inc.
  • NFL Players Inc.
  • Carefree
  • Octane5
  • OpSec Security
  • Pastel
  • Patterson International
  • Paul Frank
  • PBS Kids
  • PDS equipment
  • Peanuts around the world
  • Random penguin house
  • Penny Lane Edition
  • Perfect Van Melle
  • IP Creative Art
  • Pin-Club, Division of Traly Inc.
  • Pocket.Watch Inc.
  • The Pokémon Co. International
  • To reproduce
  • Retail Monster LLC
  • RIPNDIP
  • RSG multimedia systems
  • San-X Co.Ltd
  • School
  • SEGA of America, Inc.
  • Seltzer License Pool
  • Hull brands
  • Mouse for a day
  • Sony Music Entertainment
  • Sony Pictures Consumer Products
  • Spin Master
  • Spotlight license
  • Striker Entertainment
  • Surge Licensing, Inc.
  • Swissbrand World
  • Synchronicity
  • Tate & Co license
  • Tetris
  • Tezuka Productions Co.,Ltd
  • The Beanstalk Group
  • The Lumistella company
  • The Smiley Company
  • The Smurfs
  • TheSoul Publishing
  • Toei Animation Inc.
  • TOHO Co.,Ltd
  • Tokidoki
  • Topps Inc.
  • Ubisoft
  • ULTRAMAN represented by The Licensing Group Ltd.
  • VIZ
  • Warner Bros consumer products.
  • Warner Music
  • Westend software
  • Wetlands USA, LLC
  • WHP Global
  • Wild apple graphics
  • WildBrain CPLG
  • Global Art Group
  • WWE
  • Zag America Inc.
  • zoonicorn

Free registration for Licensing Expo is now open. Additional information is available at licensingexpo.com.

About Lola C. Chapman

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